TALLON LAGE DREYER

NON-PARTISAN

Get Out The Vote Campaign

07/25/24

Stoicism book set

Publishing Design

05-14-24

The design of this book set reflects the core principles of stoicism—encouraging self-discipline, introspection, and purposeful action. Each cover represents key themes found within the respective texts, offering a guided order for readers to delve deeper into stoic philosophy. Starting with Apology by Plato, moving to Letters from a Stoic by Seneca, and concluding with Meditations by Marcus Aurelius, this progression allows for a comprehensive understanding and internalization of stoic thought.

HANGXIETY

Branding and Packaging

03–20–2024

“Hangxiety” is a conceptual brand that was self created with the intent of curing hangovers through remedies that are tried and true, such as electrolytes, prairie oysters, anti nausea tea, pain relievers, and lastly, energy bars. The brand focuses on using methods of humor to get its message across to those who are suffering the day after debauchery. Typographic rules are broken to mess with those who are already dealing with brain fog as a symptom of a hangover.

-REFRESH, REBOOT, RALLY (electrolytes)
-BOTTOM OF THE BARREL (prairie oyster)
-REVIVE AND THRIVE (energy bar)
-RISE AND SHINE (anti nausea tea)
-OFF THE WAGON (pain relief)

Climate Change Effort

Poster design and identity

02-24-24

This project focuses on climate change efforts, specifically targeting the issue of smog pollution in LA's infrastructure. The primary messaging is words with prefixes of “un”. A language tool utilized for the need of undoing what’s currently set in place and returning to a more clean environment. The campaign aims to provide an escape from reality, presenting places that are both fictional and dreamlike yet feel familiar to the viewer. This expressive approach, combined with the consistent use of language and strong, vibrant colors, ensures that the designs are cohesive and easily recognizable to a unified messaging and movement.